Glen Dimplex’s Totara LXP platform, built by Cortexa
The company
Driving product understanding across every sales channel.
Glen Dimplex Heating & Ventilation needed a training approach flexible enough to reach every part of its sales network across the UK and Ireland, whatever the size or type of channel partner.
Partnering with Cortexa, Glen Dimplex built a Totara LXP platform designed to drive engagement and product understanding, and to bring internal teams closer together in the process.
The challenge
Consistent product knowledge, across very different channels.
Glen Dimplex needed one training approach flexible enough to serve every type of sales channel, without losing consistency.
Inconsistent product understanding
Different sales channels had varying levels of product knowledge, with no shared way to close the gap.
Channels needed different approaches
A single rigid training format couldn’t flex to the needs of every type or size of sales channel.
Limited internal cooperation
Teams across the business had few shared tools to communicate and collaborate on training.
Consistency across two markets
Delivering the same standard of training across both the UK and Ireland added complexity.
The solution
One flexible platform, reaching every channel.
Cortexa built a Totara LXP platform tailored to drive product engagement across Glen Dimplex’s whole sales network.
Totara LXP platform
A talent experience platform giving Glen Dimplex the flexibility to reach every type of channel.
Flexible, channel-specific training
Training approaches tailored so no channel, whatever its size or time available, is left without something relevant.
Product and brand knowledge modules
Structured content built to drive engagement and understanding of the product range.
Consistency across UK and Ireland
One platform delivering the same standard of training across both markets.
Improved internal cooperation
Shared tools and content bring internal teams closer together around a common training approach.
The result
A training approach that reaches every channel.
"The aim was to drive engagement and understanding of our products via a flexible training approach for the UK and Ireland and across all of our sales channels. Partnering with Cortexa has enabled us to do just this, so now no matter the type or size of business or the time our trade partners have to allocate to training, there is something for everyone."
The future
Extending the training approach further.
Extending to more channels
Bringing additional partners and markets into the same training approach.
Richer product content
Building out modules as the product range evolves.
Deeper channel reporting
Giving managers clearer visibility of engagement by channel.
Training a complex, multi-channel network?
Tell us about your channels and we’ll show you what a flexible Totara platform could do for your organisation.